Brands For Less

Have you ever wondered how 123,000 totes are transferred automatically with zero to minimal human intervention? Explore the power of direct selectivity, where operational efficiency meets technological innovation, amplifying productivity and transforming the logistics landscape.

Direct Selectivity, Amplifying Efficiency

Brands For Less (BFL) Technopark Dubai strategically deploys SSI SCHAEFER's cutting-edge technology to revolutionize its 6,000 m2 distribution center, seamlessly connecting various logistics processes. The innovative 4D tote shuttle system boasts 32 roaming tote shuttles, capable of storing and retrieving up to 123,000 totes efficiently. Regardless of item type, the system ensures the smooth incorporation of new stock into storage. This inbound conveying system requires no sorting, directing items efficiently to designated bin numbers through the conveyor and tote shuttle system.

Rethinking Goods Arrival Protocols – Pallet-to-Tote Transition for Seamless Operations

In a strategic move to optimize warehouse operations, the implementation of the Pallet-to-Tote system marks a pivotal shift in goods arrival protocols. This innovative approach ensures a seamless transition from the moment goods arrive at the warehouse to the final stages of sortation and shipping.

Economically Viable Automated Solutions

Spanning across the x and y axis with multiple storage levels, the 4D tote shuttle system prioritizes selectivity to minimize the need for extensive sorting. This economically viable approach aims to reduce operational time, enhancing storage capacity without compromising efficiency.

Simplicity and Efficient Material Flow

What sets this warehouse solution apart is its unwavering commitment to redefining inventory material flow. The emphasis on direct selectivity avoids over-designing and complex sorting mechanisms, ensuring the entire warehouse system operates at an optimal level. This simplicity underscores the commitment to streamlined processes for enhanced picking accuracy and speed and thanks to this forward-thinking approach to warehouse optimization, SSI SCHAEFER is proud to be a part of BFL’s dedication towards efficiency and innovation in intralogistics.

Automated Storage Solutions Propel BFL's Warehouse Efficiency

“We are extremely pleased with the results of our collaboration with SSI SCHAEFER, as this automated storage solution has significantly enhanced our warehouse efficiency, allowing us to serve our customers better and meet their increasing demands. The system’s flexibility will support our expansion across the UAE and beyond, as well as our growing e-commerce business.”

Toufic Kreidieh
Executive Chairman and CEO of Brands For Less (BFL) Group
Executive Chairman and CEO of BFL Group, Toufic Kreidieh
Toufic Kreidieh
Profession here

Real-Time Visibility of 123,000 Totes for Operational Excellence

With the incorporation of a warehouse management system, real-time visibility into inventory levels adds a layer of operational excellence, making SSI SCHAEFER an integral part of BFL's journey toward unparalleled operational efficiency. The system’s efficient handling of partial storage picks has eliminated excessive sorting and stock management, allowing them to navigate increased sales volumes effortlessly, even during festive seasons.

Project Goals:

  • Achieve efficient and intelligent storage and retrieval of goods, cross-lane operations with automated tote roaming shuttle system.

  • Improve picking accuracy using automation as manual labor were prone to higher rates of error.

  • Improve inventory visibility for increasing number of SKUs.

  • Design throughput to match their project requirements such that they have direct retrieval access to the selected totes, especially during peak periods.

ASRS Basics: Is an Automated Storage and Retrieval Solution Right for Your Application?

As e-commerce transforms the marketplace, manufacturers and warehouse and distribution operators must adapt to greater consumer demand and more SKU varieties. Further, industries such as food and beverage and pharmaceutical operate under stringent regulations that require safe and secure product handling in sometimes temperature-sensitive environments.

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Case Study BFL (Brands for Less) Group, Dubai, United Arab Emirates

A 300% surge in throughput testified by Ayman Beydoun, BFL Group's Deputy CEO and Group COO, through direct totes selectivity for BFL's off-price fashion items.

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Best Practice Guide: "Gradual Transition to Automated Intralogistics"

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